LeEco smartphone industry sells 200000 units in less than 30 days: The Chinese electronic company, LeEco, recently brought its flash sale strategy in India and through that it successfully gathered thousands of orders for its smartphone. The company sold 2,00,000 LeEco smartphones to the customers in just 30 days, which is a record breaking achievement especially for a company which was unheard of in the country, until a few months ago.
LeEco smartphone industry sells 200000 units in less than 30 days – New Record
The flash strategy for Le 1s and Le Max has proved to be a huge success for the company. According to Atul Jain, COO of Smart Electronic Devices, LeEco India, these superphones are powered by the company’s string ecosystem of multiple devices, cloud, platform and content. He also added that the overwhelming response by the customers is suggestive of the fact that the company’s technology, their understandable ecosystem and their sustainable pricing is being well received by them.
The LeEco Company, which was formerly known as Letv in China, has registered many records to its name, and all this was done via its flash sales of the Le 1s smartphone. This smartphone received a record breaking total of 20,28,000 registrations in its three flash sales and this is the highest number of registration received in the smartphone industry till date, as told by LeEco. Not only this, but also the company broke the record of the highest number of orders placed in the shortest span of time. In the 3 flash sales, within 31 seconds, the LeEco Company received 2,20,000 orders in total. The Le 1s, which was only available in the gold colour, is now also available in silver.
The China based company even organized its famous LeEco Day in India. The LeEco Day is like a shopping carnival and this was the first time it took place in India. The company was elated by the incredible response it received from the Indian consumers.